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Media Days, Shaken Up
Shook up the typical media day in a BIG way.
THE BRIEF
Shake up basketball media days with a backdrop for coverage and content creation that sets the Big 12 apart from the rest of the pack.
WHAT WE DID
Collaborated with Hoop Dreams Studios to build a bespoke, dunkable Big 12 hoop and individual hoops for each school.
ON THE GROUND
